Cat sterilsation is in the spotlight and increasingly becoming one of the most topical discussion points in the media, at animal welfare organisations and in veterinary practices. Royal Canin, manufacturers and distributers of cat and dog health nutrition, understands the importance of sterilisation and the impact diet has on the lifestyles of neutered and spayed cats.
STERILISATION INCREASES CAT’S LIFE EXPECTANCY

Cat sterilsation is in the spotlight and increasingly becoming one of the most topical discussion points in the media, at animal welfare organisations and in veterinary practices. Royal Canin, manufacturers and distributers of cat and dog health nutrition, understands the importance of sterilisation and the impact diet has on the lifestyles of neutered and spayed cats.

 

Royal Canin marketing manager, Tarryn Day, says, “Sterilised cats can be at risk of metabolic changes after surgery due to hormonal imbalances. This often leads to cats becoming overweight if they receive the incorrect diet. After extensive research into the dietary needs of sterilised cats, our nutritionists developed a suitable nutritional programme dedicated to the needs and age of the spayed or neutered cat that provides precise support throughout their life.”

 

The two months following sterilization is the most critical time period in terms of possible weight gain. They undergo a reduction in energy requirements by up to 30%, but they have a tendency to eat 20% more. It is easy to see that this imbalance in energy intake and expenditure can quickly lead to weight gain, and increased risks of associated disease.

 

Many cat owners may be unaware that sterilisation can double the life expectancy of their cats. They display fewer unacceptable behavioural traits, marking and fighting, for instance. They tend to be less aggressive and tend to not roam as much.

 

The ideal time for the surgical procedure is at around 6 months of age. Sterilised cats should be fed a diet that is formulated for their nutritional needs after surgery and for the rest of their lives. Royal Canin has introduced a nutritional programme for different stages of the life of a sterilised cat.

 

Royal Canin is excited about the introduction of its new Sterilised Range and the exclusive benefits it offers cats to improve their lifestyles:

 

KITTEN STERILISED

Owners are assured that all their kitten’s needs, during growth
and sterilisation will be met with this new nutritional solution.
Kitten Sterilised easily facilitates the transition from Royal Canin’s
Kitten diet, with a kibble that is similar in size and shape. The new
diet takes into consideration the changes in metabolic state after
sterilisation and it is adapted to meet their new 2KG energy requirements whilst maintaining safe growth.    

 

STERILISED AND STERILISED +7

Sterilised adult cats have different needs compared to sterilised kittens. They tend to eat more, but have reduced energy requirements, a big risk factor to obesity. With Royal Canin Sterilised Adult the risk of weight gain is significantly reduced, while still satisfying their hunger. Sterilised +7 has all the benefits of Sterilised Adult, but with reduced phosphorus levels to ensure healthy renal ageing in older cats.

 

STERILISED +12

As cats mature, they tend to lead a less active lifestyle. Their body weight requires monitoring, especially after sterilisation, as age does not facilitate an active life. Royal Canin Sterilised +12 keeps older cats at an optimal body condition while supporting healthy ageing. With a patented antioxidant complex, essential fatty acids and reduced phosphorus content, Sterilised +12 will help your cat age well.

 

Day concludes, “Royal Canin is committed to precise health nutrition for the life of sterilised cats. The new range provides exact nutritional answers to the dietary needs of cats after surgery. Cat owners will have the peace of mind that the health of their cats after sterilsation will be significantly enhanced through the feeding of a precise diet aimed at ensuring a vastly improved lifestyle for the life of the cat.”

 

The Sterilised Range will be available exclusively at all Point of Sale outlets (Vet Shops, selected Veterinary Practices and Pet Shops) from 2 November 2013 while Royal Canin’s Vet Early Care will only be available from Veterinary channels from 1 January 2014.

 

For information about Royal Canin Sterilised Range, contact Royal Canin on 0860 63 00 63, email info@royal-canin.co.za or visit www.royalcanin.co.za.

Powered by eZ Publish™ CMS Open Source Web Content Management. Copyright © 1999-2010 eZ Systems AS (except where otherwise noted). All rights reserved.